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Carbon project aims to transform supply of road marking products


A new assessment model aiming to reduce the environmental impact of road marking projects has been introduced by the WJ Group.


Called the Product Carbon Footprint Model, the assessment is designed to allow WJ to effectively measure the embedded carbon within ingredients of their road marking products, as well as energy consumption during the production process. It will also enable the group to calculator how carbon could be reduced within road safety marking products.


The project has already made an impact and has allowed the company to reduce its own product carbon footprint by 81%, whilst simultaneously creating a more durable road marking product. Product containers have also been focused on with an impressive 90% cut in landfill waste.


Highways England principal environmental advisor, Dean Kerwick-Chrisp, said of the project: “How our roads and works impact the environment and communities is really important and this is just one example of how we challenge the supply chain to reduce our impact on the environment.


“This project shows how much can be achieved when companies strive to be better.


“The WJ Group have provided a comprehensive response to sustainability and embedded positive behaviour into their processes and workforce, which we were delighted to see.


“Along with their carbon reduction, they also have extensive training for staff, including leadership training, that is helping to shape their outlook on the environment and take positive steps forward.”